Trade Marketing Manager, Oslo

We are looking for an experienced Trade Marketing Manager to join our team!

We are currently on the look-out for someone who can help us further develop and execute our trade marketing strategy worldwide. The ideal candidate is an exemplary team leader (project manager), strategic and experienced in increasing demand in the trade. The position acts as main contact for the field sales team and their customers and is part of the marketing team. The main objective is to ensure that trade marketing strategies are aligned with marketing objectives and sales revenue targets.

Responsibilities

  • Identify and facilitate local activities throughout the distribution in cooperation with sales.
  • Develop strategic campaigns to increase brand awareness together with the marketing team.
  • Secure implementation of these activities throughout the trade, and support field sales in execution
  • Evaluate, track and report trade marketing programs and activities to measure effectiveness and recommendation of improvements needed.
  • Ensure that the local/regional feedback is taken into account by regularly visiting field sales teams, customers and stores.
  • Develop and distribute newsletters and campaign material (text and visuals) for trade customers
  • Identify, develop and manage the point of sales material and drive outstanding in-store representation
  • Plan and coordinate trade fairs and events
  • Manage budget, forecast and ROI for Trade Marketing activities
  • Leveraging shopper and customer insights in order to evaluate and quantify category issues and opportunities
  • Create relevant presentations and sales tools for our sales teams to effectively present the brand, the products and marketing initiatives to customers.
  • Develop and execute training tools for sales team and store staff
  • Secure company visual identity is implemented and updated at all times in trade

If this sounds like you, we can’t wait to hear from you!

The position will be based in our Oslo Showroom, newly renovated and centrally located at Skøyen, Drammensveien 130. 

If you have any questions regarding the position, please do not hesitate to contact our VP of Ecommerce and Marketing Frode Karlsen for an informal chat. Please submit your application via this link.  

Contact Information

Frode Karlsen 

e: frode.karlsen@varierfurniture.com 

m: 470 17 779

Click here to apply

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